Joe’s angle on marketing news you can use.
A good discussion on what social shopping means for retailers.
Image: zedomax.net
Article excerpt:Â Shopping is a social activity. You would think that retailers would be running to figure out everything they can (and should) be doing online to improve their conversion rates by building community and connecting to consumers through online social networking. That was the [...]
Can technology help us to actually connect people together real-time in the digital space?
Image: buddyshopping.com
Article excerpt: Online retailer Novica soon will be appointing ambassadors. Not ambassadors to foreign countries, but ambassadors to consumers to discuss the works of art it sells from artists around the world. And the ambassadors will not be communicating by phone [...]
Getting people to talk is not enough of a reason to move into social, says Gartner analyst.
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marketingtwo.com
Article excerpt: Â Sarner, an analyst with market research firm Gartner, has projected that over 75 percent of Fortune 1000 companies with Web sites will have undertaken some kind of online social-networking initiative for marketing or customer relations purposes. [...]
Issues of Interest
Why Talk When You Can Text?
emarketer
How to Manage Your Yelp Reviews
entrepreneur.com
Digital Marketing News
High Online Video Ad Costs Could Drop
clickz
Yahoo pitches Madison Avenue with ‘Mad Men’*
LA Times
Digital Commerce News
It’s time to critique your Web site
DM News
Social Media and Shopping Behavior
emarketer
Web Shoppers Gripe the Old-Fashioned Way
emarketer
Digital News and Trends
The Web at Work: A Mixed Blessing
emarketer
Where [...]
When digital natives begin to really make some money, the old ways of retailing will have to change.
real traffic mag
Article excerpt: Gen Y, a loose term for younger shoppers ranging in age from about 14 through 28, is a demographic that most retailers are unprepared for. That’s partially because this is the first [...]
Is shopping really social? I don’t think so – sometimes I think it’s private. It’s just that I like to know the opinions of others before I buy.
Picture: Flickr
Article excerpt:Â The latest places for fashion trendsetters to be seen are the online social shopping malls — that is, any of a number of social networking [...]
