Mele’s Musings » open social

The Power of Crowdsourcing Consumer Reviews

October 13th, 2008

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What do Angie’s List, Yelp, and ConsumerSearch have in common that can be applied to your crowdsourcing efforts?

blogs.sun.com
Article excerpt:  Customers are increasingly turning to each other, rather than a few experts, to gather information before making a purchase or signing a contract. The concept of crowdsourcing has worked well — mostly — for the field [...]

Three’s Company Or Three’s A Crowd? Google To Launch “Friend Connect” On Monday

May 19th, 2008

All the big social networks agree that having one central profile is of value to customers.  Too bad they can’t agree on who will own that profile.

picture: Google Images
Article excerpt:    Don’t they say good things come in threes? Well, regardless, we’ve heard from multiple sources that Google will launch a new product on Monday called [...]