Mele’s Musings » monetization

Google Push to Sell Ads On YouTube Hits Snags

July 15th, 2008

Poor Google.  It can’t monetize YouTube.  Will this be its albatross?

Picture: digitalsurgery.net
Article excerpt:  Wringing ad revenue from YouTube is proving to be a challenge for Google Inc. Although users of the popular video-sharing site view clips more than one billion times on most days, the site hasn’t been as popular with big corporate advertisers. World-wide [...]

MySpace Might Have Friends, but It Wants Ad Money

June 24th, 2008

Why are the social networks, with their huge audiences, having trouble monetizing?

i.ehow.com
Article excerpt:  When the News Corporation added MySpace to its portfolio nearly three years ago, it expected that if its base of 16 million users kept growing — and each user kept adding friends, sharing photos and swapping flirty messages — the advertising dollars [...]