Joe’s angle on marketing news you can use.
The title is right, but the analysis is partially a miss. Google is a media company even without creating its own content sites.
Picture: DigitalDaily
Article excerpt: Type “buttermilk pancakes” into Google, and among the top three or four search results you will find a link to a detailed recipe complete with a photo of a scrumptious [...]
Is banner advertising old media? Is user generated content the real future?
Picture: peswiki.com
Article excerpt: Google, Microsoft and other Web players may be wasting precious time and resources trying to dominate the display ad segment of the Web when the real ad potential may be in the user-generated, social media sphere, according to [...]
Poor Google. It can’t monetize YouTube. Will this be its albatross?
Picture: digitalsurgery.net
Article excerpt: Wringing ad revenue from YouTube is proving to be a challenge for Google Inc. Although users of the popular video-sharing site view clips more than one billion times on most days, the site hasn’t been as popular with big corporate advertisers. World-wide [...]
If MySpace becomes a portal, will they be the new category killer?
Picture: businessweek.com
Article excerpt: News Corp. wants its popular social networking site to be a gateway to the Internet—and go head-to-head with Yahoo and Google lnJust as Yahoo! (YHOO) gets one competitor off its back by quitting merger discussions with Microsoft (MSFT), the Web portal [...]
All the big social networks agree that having one central profile is of value to customers. Too bad they can’t agree on who will own that profile.
picture: Google Images
Article excerpt: Don’t they say good things come in threes? Well, regardless, we’ve heard from multiple sources that Google will launch a new product on Monday called [...]
Creating utility across differ social networks makes a lot of sense – or is it just another way the big kids will continue to crush the small kids?
photo: tendankara library
Article excerpt: Yahoo Inc. said Tuesday that it was joining rival Google Inc.’s initiative for creating photo-sharing and other social tools that work across the Web. [...]
