Mele’s Musings » data

Google’s ‘Analytics Evangelist’ Explains Why Websites ‘Suck’

May 27th, 2008

Are you a hippo?  Are you making decisions about consumer experiences even though you are “least closest to the customer”?

pitcure: lorla.com
Article excerpt:   Kaushik: Despite Mounds of Data, Marketers Don’t Understand Consumers. Avinash Kaushik thinks one of the reasons why so many websites “suck” today is because of the hippo — as in the “highest paid [...]