Joe’s angle on marketing news you can use.One Big Store
August 4th, 2008
Until retailers learn this lesson, they will never be truly successful in the multichannel world: “customers increasingly shop the retailers they like online and off and expect each retailer to recognize them across channels.”
Picture: lodicashregister.com
Article excerpt: The payoff in web-enabled point-of-sale: Better service for valuable customers. Many cross-channel initiatives have added features to [...]
