Joe’s angle on marketing news you can use.
Are we just targeting the wrong consumers? Why do we obsess over 20 and 30 year olds when the boomers have all of the cash – and they spend it?
Picture: bullnotbull.com
Article excerpt:Â Â Baby Boomers in their 40s and 50s not only are at the peak of their earning potential but also are making the majority [...]
Digital Trends
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Digital [...]
