Joe’s angle on marketing news you can use.
Perhaps the action of starting a blog in and of itself is a path to moving a company toward more open communication.
Picture: rodjohns.typepad.com
Article excerpt: Jason Calacanis, who got into blogging early and big, has quit. He co-founded a network of blogs called Weblogs in 2003, before the medium cracked the mainstream, and then sold it [...]
Is my blog a corporate blog? I guess you could say it is, but it is not anything that I asked for permission to do. That may be the model for successful corporate blogging.
picture: radio.weblogs.com
Article excerpt: Think of it. A cheap, direct means of working one-on-one, one-to-many with customers, partners, prospects. The ideal means of [...]
Interesting that they are allowing their merchants to talk freely – I wonder how they (or any other retailer) would feel if the tables were turned?
Article excerpt: Microsoft is one of Wal-Mart’s biggest suppliers. But that did not stop the Wal-Mart employee in charge of buying computers from panning Microsoft’s newest operating system, Vista. “Is [...]
